The Time Of The Smartwatch

Bringing together the best in cutting-edge technology and sophisticated style, smartwatches are the only accessory you should be thinking about right now. Elevating the traditional watch to impressive new heights of functionality, these wearable tech pieces are the meeting place of stylish sensibility and endless features.

Shop all Smartwatches

Shop By Brand

  • TAG Heuer

    TAG Heuer Connected

    TAG Heuer’s new smartwatch is here. As well as significant technology improvements, the new modular design of this TAG Heuer Connected Modular 45 means you can truly personalise the watch to suit your style.

    SHOP TAG HEUER CONNECTED
  • Armani Exchange

    Armani Exchange Connected

    A stylish and discreet way to own a smartwatch, Armani Exchange Connected smartwatches fuse unapologetic style with tech utility. Wirelessly connect to your smartphone to effortlessly access the world of connectivity.

    SHOP ARMANI EXCHANGE CONNECTED
  • Michael Kors

    Michael Kors Access

    Combining cutting-edge technology and social connectivity with the chic glamour of the brand. Stay connected in style with stylish smartwatches and sleek activity trackers. Glamour is only a touch away.

    MICHAEL KORS ACCESS
  • Emporio Armani

    Emporio Armani Connected

    This new collection of hybrid smartwatches features Emporio Armani’s most coveted designs combined with the ability to receive discreet notifications, track your daily activity, control your music, take pictures and more.

    SHOP EMPORIO ARMANI CONNECTED
  • Breitling

    Breitling Exospace

    Merging the smartwatch world with traditional Swiss craftsmanship. Aimed at pilots and packed full of professional pilot smart features for the Breitling fan to enjoy.

    SHOP BREITLING EXOSPACE

Our Guide to Smartwatches

Our Mini Guide To Smartwatches

With so many different styles, features and benefits out there, how do you pick the right one for you? Our mini guide is here to help you be smart with your choice.

What Is It?

A wearable computer packed full of functions, a smartwatch goes far beyond keeping time. Popular features include receiving phone notifications, fitness tracking, customisable watch faces, personal organisers, microphone and speakers, controlling music and many more.

Design

Coming in a range of different styles to suit all tastes, smartwatches are used as a fashion statement just as much as a functional piece of technology. Fashion brands like Michael Kors and Fossil are perfect for the style-savvy wanting the latest technology, and Swiss brands like TAG Heuer and Breitling are for those who want to keep the look and feel of a traditional timepiece whilst accessing smart features.

Notifications

Once connected, your smartwatch allows you to view notifications such as texts, calls, emails and social media updates directly on your wrist. The idea is that you regain full control of your notifications. Turn on those you want to see and turn off those you don’t, so you’re only tuning into the important ones.

Fitness Tracking

Perfect for the fitness fanatic, smartwatches provide the all-in-one answer for those looking for a new watch and a fitness tracker. Whatever smartwatch you go for, each will have its own benefits when it comes to tracking your daily activities and managing your workout goals.

Connectivity & Compatibility

You will probably need to purchase a smartwatch that works with your current smartphone. Android Wear is the most popular operating system, and will work with most Android phones. Some Android Wear watches will work with an iPhone, but many features aren’t available when linked to iOS devices. Check whether your smartphone is compatible before buying!

Apps

These are the applications that your watch can run, and they work in a very similar way to your smartphones. Typical apps include weather updates, voice controls, navigation maps, reminders, games, fitness tracking and productivity tools. You can also download apps that allow you to customise your watch face for interchangeable style.

Battery Life

With the need to charge your smartwatch quite often, brands have been working hard to make this as painless as possible. Many smartwatches come with wireless chargers so there’s no need to plug in. Quick, simple and effortless! Smartwatches like the Breitling Exospace B55 Connected have a much longer battery life due to not having a power-hungry LCD touchscreen.