Seiko was founded in 1881, originally as a watch and clock repair shop in Tokyo. Since then, Seiko watches for men and women have become internationally known for their precise movements and dedication to perfection.
With over a century of experience in perfecting their watchmaking, Seiko watches are designed to be reliable, stylish, and versatile. These bestselling models showcase all of the elements of an exceptional Seiko watch, with their own unique functions, designs and movements. Discover bestselling Seiko watches from collections such as 5 Sports, Presage, and more, each meticulously crafted with a different purpose. Engineered by Japanese artisans that are experts in their craft, explore Seiko watches for men and women that champion timeless aesthetics and specialised movements that will never go out of style.
Popular Seiko Collections
Whether it’s a men’s Seiko watch or a ladies Seiko watch that you’re looking for, find it in our Seiko popular collections. Seiko boast a variety of collections, including iconic Seiko diver’s watches that the brand is renowned for, plus sports-focussed timepieces for the adventurers, and minimalistic watches that are perfect for your everyday. Committed to making watches to suit every lifestyle, discover the collection that’s tailored to you. Discover our popular collections of Seiko watches for men and women, what makes them so special, and find the ultimate Seiko timepiece to add to your collection.
Named after the words 'professional' and 'specifications', Seiko Prospex GMT watches are crafted to meet the uncompromising expectations of adventurers and sports enthusiasts. These Seiko watches maintain a contemporary aesthetic with unwavering durability that will take you anywhere.Shop Now
Featured Seiko Collection
Why Choose Beaverbrooks?
We’re here to help you find your dream Seiko watch. With a range of timepieces to explore from iconic collections, we’re on hand to guide you through the timepieces to make sure you find the Seiko watch that’s right for you. Explore the world of Seiko watches for men and women and the brand’s exceptional Japanese watchmaking at Beaverbrooks.
Free Gift With Purchase
For Seiko watch purchases, get an extra wow with an instantly redeemable gift card*
Spend £1,000 - £1,999 and get a £150 gift card, spend £2,000 - £4,999 for a £250 gift card, or spend over £5,000 and get a £350 gift card.Find Out More
Shop Seiko In-Store
Discover one of the best selections of Seiko watches in the UK. You can also book an appointment at one of our Seiko stockists where our expert advisors will guide you through our collections of Seiko watches for men and women.
Experts in luxury watches
“A Japanese watch brand that engineers beautiful, highly performing watches, Seiko timepieces are perfect for your every day. With details, elements of design, and movements that are all inspired by the brand’s Japanese heritage, Seiko timepieces are always unique.”
- Bruce, Head of Watches.
Why Choose A Seiko Watch?
Since 1964, Seiko has served as the official timekeeper of sporting events worldwide, and there is an extensive collection of Seiko diver’s watches. This means that the accuracy of Seiko watches is relied upon by even the most professional athletes internationally.
Seiko was the first watchmaker in the world to produce a quartz wristwatch. Back in 1969, the Seiko Quartz Astron watch was the first of its kind, and marked the start of Seiko’s mastery in quartz watches.
Seiko are an award-winning watch brand. In the late 1960s, Seiko watches were awarded 2nd and 3rd place in the Neuchâtel Chronometer Competition, and was awarded between 4th to 10th places in the Geneva Observatory Competition.
Seiko have over a century of watchmaking experience. In 2013, Seiko celebrated its 100th anniversary of watchmaking, confirming their expertise in engineering high quality timepieces.
Seiko created the world’s first GPS Solar watch. Manufactured in 2012, the Seiko Astron GPS Solar is a low-energy-consumption GPS signal receiver. This Seiko watch identifies time zones and the date through GPS satellites, no matter where in the world you are.
Seiko Prospex Watches
Ready for an adventure? You‘ll always be ready with Seiko Prospex watches, a collection curated for the divers, adventurers and explorers. These Seiko diver’s watches, and more, push boundaries and exceed their potential, to make sure that you can, too.
Seiko Watches FAQs
Want to know more about Seiko watches? Our frequently asked questions will answer some of the queries you have about them, whether you already own a Seiko watch, or are looking to buy your first.
Is Seiko a good watch brand?
Seiko are an award-winning Japanese watch brand. With many accreditations and milestones to their name, they are considered a revolutionary brand in the watchmaking world. The expertise and craftsmanship of a Seiko watch has been perfected for over 100 years, and are trusted by many world professionals every day. Seiko were the first brand to create a watch driven by a quartz movement, Seiko diver’s watches were the first to include titanium, and a Seiko watch was the first to operate with a spring-drive movement, making a mechanical timepiece with an impressive accuracy of within one second each day. Just to name a few firsts, Seiko watches for men and women include remarkable technology and materials that are seen across the watch industry today.
Where are Seiko watches made?
Seiko is a Japanese brand. Seiko watches consistently tell the story of Japanese watchmaking, and all of their timepieces reflect Japanese culture, heritage and values. With many watches taking inspiration from the Japanese landscape and natural beauty of the country, Seiko watches are committed to reflecting the techniques and passion of their artisans and craftsmen. You can even visit the Seiko museum in Ginza, Japan to discover the history of Seiko. Although Seiko watches are crafted in Japan, in the late 1960s Seiko earned titles in Swiss watchmaking competitions; the Neuchâtel Chronometer Competition and the Geneva Observatory Competition.
Do Seiko watches hold their value?
Seiko watches do tend to hold their value over time. This is due to how they’re constructed, engineered, and how the craftsmanship behind every Seiko watch is dedicated to perfection. As Seiko have many different timepieces with different functions and price points, Seiko watches for men and women are desirable to collectors. Seiko’s range of limited edition timepieces also make them a good investment piece, as they’re released with a limited number of models that appeal to collectors. To ensure that your Seiko watch holds its value, it’s essential to make sure you’re looking after it to keep it in the best condition possible. Visit our Watch Care Guide for more information and advice.
Are Seiko watches battery-operated?
No, not all Seiko watches are battery operated. A battery operated timepiece is one that’s driven by a quartz movement. Although Seiko were the first watchmaker to manufacture a watch with a quartz movement back in 1969, Seiko watches are operated by both automatic and quartz movements. Seiko’s iconic release of the first quartz wristwatch means that today, they’re a master of quartz watches, but the brand also has an extensive history of making outstanding mechanical watches. Seiko automatic watches are widely produced, and you can rely on the precision and accuracy in each timepiece.
How to adjust a Seiko watch?
If you’ve recently bought a Seiko watch, or simply need it readjusting, we recommend visiting us in-store to have one of our experts take a look. To adjust the bracelet on your Seiko watch, and have links removed or added, our watch experts will be able to assist to ensure that your timepiece fits comfortably on your wrist. In-store, we also offer cleaning and maintenance service, to make sure your Seiko watch is running smoothly. It’s recommended to have your Seiko watch serviced around every three years, although this may vary if you spend time underwater, and need to uphold the water resistance of your timepiece, especially if it’s a Seiko diver’s watch.
How to set the time on a Seiko automatic watch?
An automatic watch operates with a mechanical movement, but unlike a mechanical watch, an automatic Seiko watch winds itself via the kinetic energy generated by the wearer during their day-to-day movements. Although it may need winding from time to time, an automatic Seiko watch doesn’t need winding as regularly as a manual one. First, check your watch is wound and functioning.
When setting the time on your automatic Seiko watch, follow these steps:
- Pull out the crown on your automatic Seiko watch to the second click when the seconds hand is at the 0 seconds position, and the seconds hand will stop moving.
- Turn the crown on your automatic Seiko watch and set the hour hand and minute hand to the current time.
- Push the crown on your automatic Seiko watch back into the normal position.
For more advice and information on adjusting your automatic Seiko watch, visit our How To Wind An Automatic Watch Guide.
What is a kinetic movement Seiko watch?
The kinetic Seiko watches are developed with a unique technology, an internal electrical generator, that accumulates energy from the kinetic movements made by the wearer. This energy is then stored in a rechargeable battery, that has more longevity than a quartz battery. This type of Seiko watch transforms the kinetic energy from the wearer into electrical energy, and drives the watch from an electrical battery. This unique movement ensures that your Seiko watch is more reliable, long-lasting, and environmentally friendly. The kinetic movement Seiko watches have become a popular choice for wearers.
Are all Seiko watches automatic?
No, not all Seiko watches are driven by an automatic movement. Automatic Seiko watches are a popular choice, and the brand offers many different types of automatic timepieces, but Seiko specialises in various types of movements. Commonly associated with Seiko are quartz-powered Seiko watches, manual-winding Seiko watches, and solar powered Seiko watches. An automatic Seiko watch is driven by the movements of the wearer throughout the day. Although it may need winding from time to time, your automatic Seiko watch will come with a power reserve of a specified time. Your timepiece will self-wind for that duration, via the energy generated by the movement of the wearer’s wrist.
Find the perfect Seiko watch with Beaverbrooks today
Looking for the perfect Seiko watch for you? With many collections, movements, and designs to explore, we know how finding the right one is essential. Visit us in-store to find your dream Seiko watch, where our experts will be on-hand to guide you through the timepieces. Or get in touch for advice, information, and answers to all your question about Seiko watches.Shop Seiko Watches